Teva api experts

Teva api experts

We are proud to share with you our talented employees

Laura Maroto, Sales office Customer Experience Expert, Sales & Marketing (HQ)

Laura joined Teva-api's global Customer Experience department in 2012, and is currently based in Amsterdam sales office.

 In her position, Laura is responsible for managing service requests submitted by customers all over the world, thus gaining insight and building expertise in various markets.

The most important part of Laura's role is to her ability to efficiently coordinate the process of replying to each service request, by managing the communication flow across different functions within Teva  api, thus enabling a customers to receive a reply in the shortest possible time.

"Talent is within our organization and we are striving not only meet but exceed for delighting our customers"


Osamu Shirota, Ph.D., Customer Experience Manager

Mr. Shirota acts as a Customer Experience Manager in our Japan Sales Office.

Osamu joined Teva api in 2014 and is supporting customers since, specializing in both API knowledge and customer service.

As part of his position, Osamu is responsible for supporting Japanese customers by providing information regarding products and technologies, in addition to managing customers' service requests.

With the cooperation of other customer experience team members in Japan, he is putting the best efforts towards achieving their goal – creating the best customer experience can provide in every touchpoint they have with customers.

“Every touchpoint with a customer, from a trivial question to a complaint, is a seed of firm relationship with a customer.”


TAPI employee

Goran Bozic, Technological Process, MPS Plant Croatia


Goran Bozic works at MPS plant in Croatia, as part of the technological process team responsible for the production of one of leading products. Goran and his team control all the process parameters, ensuring high quality of the product.

Goran has been in this position for nearly two years, and stands out due to his broad knowledge, proactive approach and continuous exchanging of ideas with his experienced co-workers. Goran's positive spirit is an inspiration to his team, and has also led to improved team results in ensuring on time production and full support of Teva api's customers' needs.

"With desire, knowledge, devotion and support from your business team you can accomplish all goals"


TAPI employee 

Betty Heil, Customer Experience Manager

Betty is a customer experience expert , operating as part of the global customer experience team. Betty has been efficiently supporting North American and Canadian customers for over 24 years, by providing the necessary documentation and information in order to promote their launch activities.

"Excellent Customer Experience sets us apart from our competitors"

Tamir - TAPI employee  

Tamir Arcusin, Global Samples Warehouse Specialist

Tamir Arcusin has been managing global samples warehouse for over 5 years. In this position, he is responsible for managing the warehouse inventory, while making sure that the most updated materials are available to be exported according to each customer's request.

Tamir's dedicated work is what enables customers to receive custom made samples and additional supporting documentation in a very short period of time, and free of charge.

"It's all about getting it right, from the first time"


 Gallia Attali, Associate Director, Product Management, Marketing

Gallia is a Product Manager in Global Marketing team. In her role, she manages a portfolio of over 60 APIs, through several life-cycle stages (from pipeline to commercial). One of the core activities in her position requires analyzing the existing opportunities in the market in order to provide customers with the best product at the right time.

Gallia started her career in Teva api’s Marketing 8 years ago. She defines project goals and objectives and is proficient in all the details regarding the products she is responsible for, in order to contribute to customers' success. 

"Leading & sharing our products understanding, to concretize every opportunity”

TAPI empoloyee 

Zvonimir Lackovic, Technological Process, Savski Marof 2 Plant Teva api Croatia

For the past 3 years, Zvonimir Lackovic has been working as part of a team responsible for the technological process at new Synthesis Savski Marof  2 plant in Croatia. Zvonimir's main responsibility is operating and monitoring the technological process, including the tracking of production batches, and maintaining precise documentation of each batch card.

Additionally, he keeps track of all production parameters, ensuring that they are within the prescribed range. Together with other colleagues from different departments, he ensures that each product is produced in a timely manner and in full compliance with latest GMP and EHS standards. By maintaining high standards, he is contributing to the overall success of customers.

"We must always be ready to respond to our customers’ needs“

TAPI Global CX & Marketing Sr Dir

Idit Booch Senior Director Marketing & Customer Experience

Idit, our Marketing & Customer Experience Senior Director , joind the company in March 2006 and started her path in our company as an Ambitious Product manager.

She is a graduate of the Hebrew University and holds a Master's degree
In Technology Management (Chemistry and Business) and B.Sc. in food technology

As part of her work in Teva api, Idit design and execute customer experience & marketing strategy in order to ensure optimization of our customer's journey.

Idit manage to operate this important and Complex department, by leading a global team of Professional product managers, portfolio experts, customer experience and Marcom representatives, in the best coordinate possibled. 

"Focusing on the entire experience enables us to better oversee each step of the journey and ensure employees in every department can deliver best-in-class service"



Moran Eshel- Magen Product Management Director

Interested in new API products? Get the whole picture from our Product Management Director, Mrs. Moran Eshel-Magen 

She is leading Teva api's product management team while also working closely with Teva api sales team, in order to give Teva api customers, the whole wide picture about every API product that they interested in and give them the ideal service. 

Moran studied various field at the Academy, and she holds BSc in Chemical engineering and in nanotechnology from Ben-Gurion University of the Negev, and also a Master of Business Administration (MBA) from Tel Aviv University. 

she has 15 years of experience in the pharmaceutical industry (10 of them are in our company) and her main setting product strategy for all products in Teva api portfolio. 

Moran will be happy to discuss your procurement plans and fill you in on all the latest API developments.